Beginning in 2019, Deutsche Messe will stage the biennial Digital Industry USA, an event for Industrie 4.0 and the Industrial Internet of Things that covers everything from proof of concept for factories to completely networked operations. The Kentucky International Convention Center in Louisville, Kentucky, will host the event. Louisville is located at the center of an industrial region from which three quarters of America’s production capacity can be reached within three hours. “Digital Industry USA is the only event in North America that focuses exclusively on the deployment of Industrie 4.0 technologies and the Industrial Internet of Things,” said Dr. Jochen Köckler, CEO of Deutsche Messe. “It enhances HANNOVER MESSE USA, which we stage in even years, so that we now provide our customers with an additional Industrie 4.0 platform in North America for business and knowledge exchange.” Digital Industry USA consists of an exhibition, conference and education program and features interactive demonstrations, workshops, training sessions, areas for startups and virtual reality, and a hackathon. In addition, there are tours of a distillery, a Toyota plant and a UPS distribution center. An executive conference on 10 September serves as kick-off. Digital Industry USA represents the digital transformation of industry. Core topics include additive manufacturing, artificial intelligence, automation, cyber security, data analytics, integrated industry, Logistics 4.0, production efficiency, and robotics. Digital Industry USA serves user industries such as aerospace, automotive, assembly and packaging, energy including oil and gas, food and beverage, logistics, laboratory equipment for scientific applications, and mechanical and electrical engineering. An exhibitor advisory committee with members from ARC Advisory Group, Beckhoff, Forcam, Hiwin, Microsoft, Nikola Industrial & Manufacturing Solutions and SAP steers the development of Digital Industry USA. “Creating a trade show and educational conference that is focused more intently on the increasing needs of IIoT and Industry 4.0 is so crucial,” said Brian Pitzer, Global VP of Nikola Industrial & Manufacturing Solutions. “This area will continue to grow at an astounding rate over the next 10 years as it is easily the single biggest challenge facing the manufacturing and industrial environments today.” Hannover Fairs USA, Inc., Deutsche Messe’s U.S. subsidiary, organizes Digital Industry USA.