Able Device is a software company established by cellular communication experts with over 10 decades of combined experience in mobile device connectivity, IP, and tools. Their mission is to unlock innovation with the SIM for IoT and private networks.

The company revolutionizes decision-making and automation at the edge, solving complex challenges in managing connected devices and networks.

Easy Engineering: What are the main areas of activity of the company?

Able Device: We offer SIMbae™, an innovative, patented SIM applet software agent. SIMbae empowers enterprises to create custom SIM applets for IoT and Private Mobile Network devices without coding. It leverages existing SIM technology to proactively keep devices up and running and seamlessly manage connected mobile devices and networks.  This patented technology embeds all app execution logic on the SIM, enabling smart decisions and execution of automated actions.

E.E: What’s the news about new products?

Able Device: Please highlight the two most recent news about SIMbae:

  • Able Device, a leader in SIM-based innovation for enterprise and IoT mobile devices, introduces SIMbae 3.2 and the SIMbae Configurator. These ground-breaking capabilities revolutionize SIM applet creation, enabling anyone with basic computer skills to develop customized applets without coding. 
  • Able Device, Inc. announced today that SIMbae has received a 2023 IoT Evolution Private Wireless Network Innovation Award from IoT Evolution World, the leading publication covering IoT technologies. The award honors the most innovative organizations creating disruptive private wireless networking solutions.

E.E: What can you tell us about market trends?

Able Device: At a high level, there are three trends that fuels the market and creates the need for SIMbae:

Faster internet. Growing use of 5G and Wi-Fi 6 pairs superfast network speeds, low latency, and faster download speeds with better IoT, and multi-user support. 

More digital. Post pandemic, companies made digital engagement the norm for customers and employees thus more are embracing new technologies requiring the best connection.

Even more data. With more access, more data is exchanged amongst humans, devices, and machines. It also means we expect more, are less patient, and expect to get what we want instantly.

A recent Beecham survey on why 74% of IoT projects fail indicated that there are more challenges with enterprise IoT projects than previously understood.  Unclear objectives/goals, security and scalability, organizational culture and skills are just a few of the core issues. It highlighted complexity of the connectivity part of the solution is not always understood, All respondents identified connectivity – coverage, reliability, bandwidth, latency – as posing significant technical challenges and ironically, it is the one root cause identified in the research that is typically outside the control of enterprises.

Customers accustomed to setting up wireless networks are often inclined to believe it is a simple matter of plug and play, not understanding that wireless devices were not designed with IoT in mind. 

Smart decisions and automated actions at the edge are made possible by SIMbae.