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BIG WIPES, HIGH-PERFORMANCE CLEANING SOLUTIONS FOR HANDS, TOOLS & SURFACES

Founded in 2003, BIG WIPES has revolutionized the industrial wipes experts’ sector in the UK by bringing the best professional cleaning solution to tradespeople, with their combined strengths in cleaning performance and unique cosmetic grade range of tailored cleaning products, the company is better equipped to drive the industrial cleaning forward.

Interview with Yasmina Mahdi, European Communication and Marketing Manager & Jack Knight, UK Sales Director at BIG WIPES 

Easy Engineering: What are the main areas of activity of the company?

Yasmina Mahdi & Jack Knight: Industrial cleaning wipes for professional cleaning.

E.E: What’s the news about new products/services?

Y.M & J.K: The biggest costs to professional tradespeople is their TIME. Working clean will save you time allowing you to get jobs done faster while also improving standards resulting in delighted repeat customers. This is where the NEW Big Wipes Van System comes in. This all-in-one racking and dispensing solution contain all the Big Wipes essentials you need to fix problems fast, clean up quickly and effectively and get to the next job, in one handy kit.

E.E: What are the ranges of products/services?

Y.M & J.K: The Big Wipes Van System includes the dual-sided, textured, Heavy-Duty wipes that capture and contain even stubborn dirt & grime, plus a refill pouch (pouches contain 90% less plastic!) to refill your tub when you run out. A tub of the super-absorbent biodegradable Multi-Surface wipes to deliver that closer, finishing clean on surfaces, plus a refill pouch to refill your tub when you run out. A Big Wipes Power Spray to keep your Big Wipes working as hard as you do and & uniquely ‘recharge’ them as you work, to keep them powering through dirt all day long. Finally, a set of the 3 Big Wipes ‘holstered’ cages.

For BIG value, Big Wipes buckets contain 240 wipes available in both Heavy-Duty and Multi-Surface to ensure maximum value, saving businesses and trade professionals money.

E.E: What is the state of the market where you are currently active?

Y.M & J.K: The market where we are currently active is experiencing dynamic trends driven by various factors such as changing consumer preferences, technological advancements, and regulatory shifts. One significant trend is the increasing demand for BIG WIPES due to their performance and cost-effectiveness. Additionally, there is a growing emphasis on upgrading the product range and their move to the new cosmetic directive.

Overall, the market remains competitive and ever-evolving, requiring us to stay agile and responsive to emerging trends and customer needs in order to maintain our competitive edge and drive growth.

E.E: What can you tell us about market trends? What are the most innovative products/services marketed?

Y.M & J.K: The industrial wipes market is witnessing several notable trends driven by advancements in technology, regulatory changes, and evolving customer preferences. One significant trend is the growing demand for specialized wipes tailored to specific industrial applications, such as construction, manufacturing, decoration and maintenance. These wipes are designed to meet stringent cleanliness and safety standards while also offering efficiency and cost-effectiveness.

Another key trend is the increasing adoption of sustainable and eco-friendly industrial wipes, reflecting a broader global shift towards environmental responsibility. 

BIG WIPES are focusing on developing wipes made from biodegradable materials and incorporating recyclable packaging to minimize environmental impact.

Furthermore, advancements in materials science and manufacturing processes are leading to the development of high-performance wipes with enhanced durability, absorbency, and cleaning efficacy. These innovations are driving market growth and expanding the range of applications for industrial wipes across various industries.

In summary, the industrial wipes market is experiencing rapid evolution, characterized by the demand for specialized, sustainable, and high-performance products to meet the diverse needs of industrial customers.

E.E: What estimations do you have for the beginning of 2024?

Y.M & J.K: As we look ahead to 2024, we anticipate several key trends and developments that will shape the market landscape. One notable estimation is the continued growth of industrial and maintenance sectors, driven by factors such as technological advancements, regulatory changes, consumer preferences, etc.

Additionally, we expect to see increased focus on sustainability, environment impact and cost-effectiveness as companies continue to prioritize initiatives that align with changing consumer values and market demands.

Furthermore, we will put more focus on the emerging market opportunities in Europe, and how to fit with their needs and expectations, regulations and users expectations and needs, many actions are already on going or done such as the shift to the cosmetic directive, the new sport active fragrance, new concepts and products…and we expect other innovation in the coming year.