INTERVIEW WITH IADEA

IAdea is a company that specializes in creating digital signage media players and integrated displays. Digital signage media players are devices that are used to display content on digital displays, such as advertisements, information, and entertainment. Integrated displays are digital displays that are integrated with other features, such as touch screens, sensors, and cameras.

IAdea has been in the digital signage market since 2000 and is a recognized pioneer in the industry. The company focuses on partnership and collaboration and has created an ecosystem around open standards across a wide variety of business markets. 

Easy Engineering: What are the main areas of activity of the company?

IAdea: The main areas of activity for IAdea are digital signage media players and integrated displays. Digital signage media players are used to display content on digital displays, while integrated displays combine digital displays with other features such as touch screens, sensors, and cameras. IAdea’s products are used in a wide variety of business markets, including retail, hospitality, transportation, healthcare, and education.

E.E: What’s the news about new products?

IAdea: The WBP-130 e-paper panel is one of IAdea’s newest products, designed specifically to meet the evolving needs of modern workplaces. This product offers a range of features that enable easy desk reservations and checkouts through third-party software or an app that scans an on-screen QR code. This helps to improve workplace flexibility and allows employees to easily reserve a desk for the day.

Another key feature of the WBP-130 is its low energy consumption rate and long battery life of over three years, helping organizations to achieve their sustainability goals. The sleek and modern design of the e-paper panel can be easily mounted on desktops, sides of desks, or partitions, and comes with anti-theft features to aid in space management.

Overall, the WBP-130 e-paper panel is a new and innovative product that offers a range of features designed to support the trend towards flexibility, openness, and automation in modern workplaces.

E.E: What are the ranges of products?

IAdea: IAdea’s range of products includes digital signage displays and media players, integrated displays, and software solutions. Our digital signage media players are available in a range of models, including 4K models and models designed for video walls. Our integrated displays are also available in a range of sizes and configurations, including touch screens, sensors, and cameras. Our software solutions include content management and remote device management software. 

E.E: At what stage is the market where you are currently active?

IAdea: The digital signage market and integrated display market are still in a growth stage, and is expected to continue growing in the coming years. This is due to the increasing use of digital displays in various industries, such as retail, hospitality, and healthcare. Integrated displays are currently in high demand across various industries, including retail, hospitality, healthcare, education, and corporate. The global display market size was valued at $114.9 billion in 2021, and is projected to reach $216.3 billion by 2031, growing at a CAGR of 6.7% from 2022 to 2031.

IAdea is well-positioned to take advantage of this growth, as we have a strong reputation in the industry and offer a wide range of products and services.

E.E: What can you tell us about market trends?

IAdea: In terms of specific market trends, there has been a shift towards more integrated and customizable solutions, with companies looking for tools that can be tailored to their specific needs and integrated with other workplace systems. They also want displays that are user-friendly and can be easily updated and managed by non-technical personnel.

There has also been a growing interest in the use of data analytics to help optimize office space utilization and improve employee productivity. Integrated displays can provide valuable data on space utilization, occupancy rates, and other metrics that can be used to make informed decisions about how to allocate resources and manage office space more effectively. We provide all these benefits as part of the Iadea Corp. line of products.

E.E: What are the most innovative products marketed?

IAdea: iAdea’s products are innovative since they are engineered to the highest standards. IAdea’s most innovative products include WRP-1000, which is the world’s first premium room panel with built-In door lock access control interface, cable management and enterprise security solution that enhances room booking experiences. The WRP-1000 is designed for use in conference rooms, meeting rooms, and other collaborative spaces where room scheduling are needed.

This solution is highly scalable and can be used in a wide range of industries and applications.

E.E: What estimations do you have for 2023?

IAdea: The global display market is projected to grow substantially. The growing adoption of e-ink and smart city infrastructure projects worldwide are key drivers of this growth. The adoption of integrated displays is expected to increase in various industries such as retail, hospitality, healthcare, education, and transportation, among others. The development of new technologies such as 8K resolution, OLED displays, and the integration of AI and IoT capabilities in integrated displays are expected to drive market growth and adoption.

The increasing focus on sustainability and energy efficiency is expected to drive demand for integrated displays with low energy consumption and longer lifespan.