Founded in 1997 by Dr. Warren Li, a former MIT PhD graduate, Leadshine Technology Co., Ltd. is a leading technology company dedicated to designing, manufacturing, marketing affordable high performance automation products based on the latest control technologies. Today, Leadshine is a publicly listed company in China (stock code 002979) with over 1,300+ employees including 300+ R & D engineers. Leadshine has manufacturing facilities, tens of sales offices, and 50+ distributors in the world. Each year they serve 15,000+ OEM clients from 60+ countries in tens of industries. Easy Engineering: What are the main areas of activity of the company? LEADSHINE: For over 25 years since 1997 Leadshine has been concentrating on designing, developing, and sales of highly affordable and reliable motion control products. Our products have been widely implemented in many industries such as CNC machinery, electronics, semiconductors, renewable energy, logistics, renewable energy, battery, medical, robotics, and packaging, etc. E.E: What’s the news about new products? LEADSHINE: For servo products, Leadshine recently launched EL8 series high performance AC servo drives with many advanced features. Those servo drives support controls through EtherCAT, step & direction, and Modbus RTU. In addition, Leadshine upgraded its standard EL7 series AC drives and added new models to cover almost all main-stream communication protocols including EtherCAT, Modbus RTU, CANopen, and ProfiNet. EL7 series are now capable of powering AC servo motors from 50w to 22KW. For stepper products, in 2023 Leadshine will launch new models including dual-axis stepper drives, 5-phase stepper drives, and integrated stepper motors. For control products, Leadshine will launch PLCs, remote I/O modules supports controls through step & direction, EtherCAT, etc. E.E: What are the ranges of products? LEADSHINE: Integrated servo motors Servo motors and drives Integrated stepper motors Stepper motors & drives Motion controllers PLCs Remote I/O modules Power supplies, encoders, gearboxes, etc. E E:At what stage is the market where you are currently active? LEADSHINE: Global General Motion Control market is worth nearly $15 billion and has the potential for continued growth in the future. As one of the leading motion control solution providers, Leadshine has established in-depth cooperation relationship with many influential customers from new energy, photovoltaic, electronics, semiconductors, CNC machinery, and other industries, to provide complete solutions including motion control cards, servo systems, stepper systems, PLCs, etc. Although rapid growth and market recognition in the last 25+ years, which is still relatively short when compared global industrial leaders, Leadshine believes its brighter future to bring value to our customers and partners because of our customer-oriented dedication, product quality & performance upgrading, and service improvement. E E: What can you tell us about market trends? LEADSHINE: Industrial trend of motion control will be “Automation” + “Digitalization” + “Artificial Intelligence”. “Low Carbon” will significantly affect the world through industries like renewable energy, semiconductors, batteries, etc., and result in high requirements of high-performance motion control products and solutions. E.E: What are the most innovative products marketed? LEADSHINE: Leadshine EL8 series AC Servo Drives adopt the latest control technology and have many new features and practical functions. With new hardware upgrading, performance & reliability improvement, and new safety feature addition, we believe Leadshine EL8 series AC Servo Drive will be one of most valuable product lines in the motion control market. E.E: What estimations do you have for 2023? LEADSHINE: Faded COVID is bringing great benefits for global economic recovery, but challenges from global political tensions are also bringing uncertainties. With the expectation of global manufacturing growth especially in “high-end manufacturing” sector such as renewable energy, photovoltaic, electronic semiconductors, etc., 2023 should be a good year for both motion control industry and Leadshine.