Magnetics was founded in 1949 and has become a leading supplier of soft magnetic components and materials to the electronics industry. The company specializes in research, design and production of high-quality powder cores, ferrite cores and strip wound cores for applications such as chokes, inductors, filters, transformers and power supply components for use in alternative energy, uninterruptible power supplies (UPS), telecommunications, aerospace, military, medical and other electronics systems. Interview with Grace Anewalt, Marketing Specialist at Magnetics. Easy Engineering: What are the main areas of activity of the company? Grace Anewalt: Magnetics’ ISO 9001:2015 and IATF 16949:2016 certified manufacturing facility in Haicang, China houses our highly skilled research and development team. Development of new and innovative products at the highest of quality standards is of utmost importance to Magnetics. With sales teams in both the USA and China and a wide network of authorized distributors, we can meet the needs of our customers worldwide. E.E: What’s the news about new products? G.A: In 2019 Magnetics released Edge® and Kool Mµ Hƒ powder cores. Customers were looking for a superior material to Magnetics’ High Flux, and Edge delivered with a dramatic improvement in DC bias while cutting AC core losses to less than half. Then in 2021, High DC Bias Edge® was created and is the highest DC bias material on the market. Kool Mµ Hƒ, optimized for frequencies 200-500 kHz, was created to meet the demand for affordable cores in high frequency power supplies using GaN or SiC. E.E: What are the ranges of products? G.A: As a supplier of three different categories of products in the soft magnetic component market – powder cores, ferrite cores, and strip wound cores (including tape wound cores, bobbin cores, nanocrystalline cores, and amorphous cut cores) – Magnetics can provide a product for almost any need in the industry, from transformers to inductors, from low frequency to high frequency, and much more. Many of our cores range from a few millimeters in size to over 6 inches. E.E: At what stage is the market where you are currently active? G.A: Magnetics has been in the industry since the creation of the electromagnetic core in the 1940s, and the market has grown substantially over the past 80 years with the creation of more innovative products. E.E: What can you tell us about market trends? G.A: We’ve noticed an increased focus on electrification and efficiency. High demand for electric vehicles has resulted in many design projects for in-vehicle and for support systems like charging stations, both of which Magnetics’ products can be found. The market is continually searching for ways to make power supplies more efficient. Magnetics’ new Kool Mµ® Hƒ and Edge® materials were created to help achieve this goal. E.E: What estimations do you have for 2022? G.A: We anticipate 2022 to build on the growth seen in 2021. Further electrification of vehicles will lead to above average growth in the coming years.