Klüber Lubrication is an internationally recognized company that specializes in the research and manufacture of high-performance specialized lubricants and related service. The company, which was founded in Germany in 1929, has made a name for itself as a pioneer in the lubricating sector.

Klüber Lubrication is a part of the Freudenberg Group since 1966. Freudenberg has been developing revolutionary innovations for more than 170 years.

Klüber Lubrication’s primary activities revolve around lubricant manufacturing, Research and Development, Technical Expertise and many more.

Interview with Dr. Ing. Claudiu Obreja, Sales Manager at Klüber Lubrication Romania.

Easy Engineering: What are the main areas of activity of the company?

Claudiu Obreja: Klüber Lubrication works in a number of different industries and concentrates on a number of key business areas, including Industrial Lubricants, Automotive Lubricants, Food-Grade Lubricants that are NSF H1 registered and suitable for use in food production facilities, Maintenance and Reliability Services, Specialized Applications, and Sustainability Initiatives.

E.E: What’s the news about new products?

C.O: We are always focused on developing new and innovative products so we can support our customers with optimal solutions where we can solve the most stringent demands. Therefore, I mention only a few of the new products that are introduced on the market, namely: Klüberlectric HB 72-102 & Klüberlectric BQ 72-72 – ionic fluids content lubricant for the protection of bearings that are exposed to electrical discharges, Klübersynth MEG 4 -range -Gearbox synthetic oils based on mPAO, Klübersustain GW 0-460, Klübersustain ZW 0-6- products based on water – Hydro Lubricants.

In addition to new products, we have been implementing energy efficiency projects at and with our customers, for decades. Interest from companies has increased in recent years. KlüberEnergy is a service that complies with international standards such as IPMVP (International Performance Measurement and Verification Protocol) and ISO 50015, the European equivalent of IPMVP and is TÜV certified.

In 2022, KlüberEnergy projects enabled and documented savings of around 438 GWh. This corresponds to 67,000 tons of CO2. That’s more than the maximum amount we emit at our sites in a year – 49,000 tons in 2019 – and it’s more than eight times its own global energy consumption of 50 GWh

We are proud to be able to contribute to our customers’ mission to reduce their carbon dioxide footprint and services as Efficiency Manager for optimal management of lubricants and maintenance tasks across companies. 

And finally, we have developed partnerships with complementary companies, whereby we can provide comprehensive services in terms of the precise application of our products and even sensor monitoring solutions for manufacturing technical equipment.

E.E: What are the ranges of products?

C.O: Klüber Lubrication provides a wide selection of lubrication products catered to different markets and uses. We the following product categories: industrial lubricants include oils, greases, and pastes. They also include food-safe oils and greases, automotive lubricants, and specialized lubricants for high temperature, extreme pressure, and biodegradable applications.

E.E: At what stage is the market where you are currently active?

C.O: The nature of our company’s products and services is present in most industries. With this in mind, but also with a holistic approach, I believe the industry is at a more advanced level of acceptance that with optimal lubrication, countless benefits can be achieved in terms of equipment reliability, reducing production costs, and not ultimately reducing their carbon footprint.

E.E: What can you tell us about market trends?

C.O: The market trends in most industries are to actively contribute to the mission of reducing the carbon footprint generated. Therefore, even if annual performance indicators are not neglected, increased attention is paid to the different optimizations that can be implemented to ensure optimal production with reduced impact on the planet. As a result, more and more customers are not just looking for suppliers, but rather partners to support them in this journey.  

E.E: What are the most innovative products marketed?

C.O: Klüber Lubrication is a company that puts the customer at the centre of attention, and therefore most of our products have emerged from the stated needs. However, I believe that the Klüber Lubrication water-based range, Klüberlectric – with ionic fluids, particularly suitable for electric cars and more, Energy Efficiency Services through lubricants are a state of the art. 

E.E: What estimations do you have for the rest of 2023?

C.O: We see a high demand for energy efficiency in light of the situation we are transiting, as well as the desire of the industrial environment to aspire to concrete actions when it comes to sustainability.