LYXO, DESIGN BEYOND DESIGN

Lyxo belongs to Veca group, an Italian company founded in 1988 and specialized in injected and rotomolded plastic. The Brand Lyxo has been established in 2018 and is dedicated to Horeca market for outdoor/indoor furniture, both luminous and not luminous.

Interview with Alberto Brunello, Brand Manager at Lyxo.

Easy Engineering: What are the main areas of activity of the company?

Alberto Brunello: In our 35.000 m2 factory, together with Lyxo we manufacture housewares, garden tools and we work as subcontractors for internationally renowned brands like Bonaldo, Foscarini, Kundalini, Tonin Casa, Masiero group, Minarelli Motori etc.

We have almost 100 direct employees with a global turnover of more than 31 million euros in 2022 and we have clients in 44 countries in the world.

E.E: What’s the news about new products?

A.B: We are working on different projects, during next Salone del Mobile (2024) in Milano we will introduce a 100% new catalogue, with a brand new format and new products designed by our new art director Marco Marin, who worked with brands like EMU, Bonaldo, Miniforms, Calligaris, Cattellan. Vistosi etc.

E.E: What are the ranges of products?

A.B: We offer a wide range of products including tables, chairs, poufs, bar counters, benches, table, floor lamps, pots and flower boxes. Our articles are made with high quality polyethylene with the following features:

  • 100% recyclable
  • Treated anti UV rays to avoid in the future changes in the color
  • Resistant from -65° to +85°C
  • Refined by hand 
  • Treated with open flame to avoid possible imperfections after molding 

Our light kits are tested by external laboratories and are IP65 or IP68 

E.E: At what stage is the market where you are currently active?

A.B: Currently we are active in the domestic market and we sell our products in big western European countries like France and Spain but we have also developed a relevant network in Eastern Europe (Romania, Poland, Hungary, Croatia), Northern Africa, Central America and Middle East. We work both with distributors, general contractors and end-clients like Hotels, Restaurants and Holyday resorts.

E.E: What can you tell us about market trends?

A.B: The market is focalized on “green and sustainable products” and this is the reason why we use 100% recyclable polyethylene and partially recycled raw materials, according to customers’ needs. The 100% of the energy used by Veca group comes from renewable resources, the water we use is non-contaminated and our products have no impact on the air quality. 

E.E: What are the most innovative products marketed?

A.B: Our products are made of 100% recyclable polyethylene that will allow us to gradually use raw materials coming no longer from fossil energy resources but from renewable ones and also 100% recycled commodities.  

E.E: What estimations do you have for the rest of 2023?

A.B: Even if in some countries the economic situation might not be the best, for many reasons (energy cost, inflation, wars), we are acquiring every day new customers in different countries that come to us thanks to our technological know-how, our reliability, and our good value for money. Furthermore, we have always in stock almost two million euros of goods so we are considered being very “reactive” for deliveries.