Magment is a pioneering company revolutionizing wireless power transfer (WPT) through its patented recycled ferrite aggregates in magnetizable concrete and asphalt. With a focus on sustainability and scalability, the company offers innovative solutions for wireless charging across stationary and dynamic applications, catering to various electric vehicle types. The technology facilitates efficient and eco-friendly charging experiences for logistic equipment, robots, AMRs, AGVs, and other electric vehicles, transforming the landscape of green transportation. 

Magment’s impact extends beyond convenience, contributing to reduced carbon footprints in urban mobility and advancing the electrification of commercial vehicles. By seamlessly integrating into infrastructure, Magment actively supports the global shift towards sustainable transportation.

Interview with Mauricio Esguerra, Co-Founder & CEO of Magment.

What are the main areas of activity of the company? 

Mauricio Esguerra: Magment’s innovative technology aims to revolutionize electric vehicle (EV) charging by providing efficient and convenient wireless solutions. The key aspects of Magment’s approach include the use of magnetizable concrete and asphalt surfaces, designed to eliminate the need for traditional plug-in charging methods. Magment’s activities encompass the engineering of magnetizable materials, the design and installation of charging pads in various locations, and the application of inductive power transfer.

Magment’s charging pads, integrated into industrial sites, parking spaces, or roadways, utilize inductive wireless power transfer with primary and secondary coils. When an EV parks over a Magment charging pad, the resonating coils create a magnetic field, inducing an electric current in the EV’s secondary coil. This current is then converted into electrical energy to charge the vehicle’s battery. Magment’s technology prioritizes user convenience, allowing hands-free charging without physical connections.

The efficiency of Magment’s wireless charging system is notable, minimizing energy loss during the charging process and accelerating overall charging speed. This emphasis on accessibility, efficiency, and environmental friendliness positions Magment as a key contributor to the widespread adoption of electric mobility, promoting sustainability in transportation.

What’s the news about new products?

M.E: Magment GmbH proudly presents the revolutionary MagTop™︎, an innovative plug-n-play modular charging station designed for material handling equipment such as AGVs, AMRs, Forklifts, stackers, lift aids, and more. Unlike traditional charging systems, MagTop™︎ harnesses the power of magnetizable concrete, offering unparalleled flexibility and convenience in installation. This cutting-edge technology allows MagTop™︎ to be effortlessly installed over any floor surface, eliminating the need for heavy infrastructure investments. The standout feature of MagTop™︎ lies in its adaptability, boasting three power options – 3.6kW, 6kW, and 10kW. This versatility ensures compatibility with a range of devices, catering to diverse power requirements. When installed sequentially with additional MagTop™︎ units, it transforms into a dynamic wireless charging station, providing a seamless and efficient charging solution for a variety of material handling equipment. Experience the future of charging infrastructure with MagTop™︎, where flexibility, convenience, and sustainability converge for unparalleled performance.

What are the ranges of products?

M.E: Magment GmbH boasts a diverse product portfolio that addresses a wide range of mobility needs. From stationary micro-mobility solutions to dynamic roadway solutions for heavy vehicles with high-power charging requirements, Magment is a leader in revolutionizing charging infrastructure.

The flagship product, MagDock, exemplifies Magment’s commitment to sustainable urban transportation, having established a strong presence in over 50 European cities. MagDock’s success underscores its reliability in meeting the demands of modern micro-mobility solutions.

In the domain of material handling equipment, Magment presents cutting-edge solutions with MagTrack and MagTop, currently undergoing successful testing in Europe and South America. Recognized for their potential to redefine logistics operations, these technologies enhance overall efficiency in logistics processes.

Mauricio Esguerra Co-Founder & CEO

Magment’s contribution to the future of electric vehicle charging is evident in the MagRoad solution. Under rigorous testing, MagRoad serves as a reference point for developing new dynamic charging standards, showcasing Magment’s dedication to advancing transportation electrification and sustainable mobility.

At Magment, the pursuit of excellence is evident as they push the boundaries of charging infrastructure possibilities. Positioned at the forefront of positive change in the mobility sector, Magment takes pride in driving innovation for a more sustainable future.

What is the state of the market where you are currently active?

M.E: Magment’s innovative technology arrives at a crucial moment, coinciding with the significant and rapidly expanding market for wireless charging infrastructure, fueled by the European Union’s (EU) ambitious environmental goals. With the EU targeting 30 million electric vehicles (EVs) on the roads and a 55% reduction in emissions from new cars and vans by 2030, Magment’s efficient and sustainable charging solutions align perfectly with these objectives. As EV adoption rises to meet these targets, the demand for convenient and effective charging solutions is set to increase.

The EU’s commitment extends beyond passenger vehicles, encompassing the industrial and logistics sector, with a goal of 60% of total sales of cargo handling equipment being electric by 2030. Magment’s technology, adept at charging electric logistic equipment like forklifts, positions itself as vital in achieving these electrification targets.

The market for Magment’s technology is not only substantial but also fortified by the EU’s unwavering commitment to environmental sustainability. As the demand for electric vehicles and logistics equipment surges, the need for advanced and efficient charging solutions like Magment’s will grow. Magment’s technology is poised to play a pivotal role in the EU’s journey toward a greener and more sustainable future, addressing challenges such as range anxiety, charging times, and emissions reduction. In this context, Magment’s technology stands not just as a solution but as a catalyst for transformative change in the transportation and logistics sectors, making it a critical player in shaping a cleaner and more sustainable future.

What can you tell us about market trends?

M.E: Magment’s innovative technology is a game-changer in the electric mobility sector, effectively addressing key challenges hindering widespread electric vehicle (EV) adoption. By embedding magnetizable concrete and asphalt charging surfaces into urban environments, Magment eliminates range anxiety, allowing EV owners to conveniently charge by parking over seamlessly integrated charging pads.

The technology also revolutionizes charging efficiency, significantly reducing charging times with all-weather and maintenance-free wireless charging. Magment’s approach minimizes energy loss, enhancing overall efficiency and contributing to a more sustainable future by curbing energy waste.

Magment’s impact extends to the logistics industry, improving the efficiency of charging electric logistic equipment like forklifts. This efficiency boost can potentially reduce fleet sizes, leading to operational cost savings and promoting sustainability in logistics.

Addressing a significant barrier to EV adoption, Magment’s technology has the potential to reshape the landscape by diminishing the need for large and costly batteries. This not only makes EVs more affordable and accessible but also reduces the carbon footprint of transportation.

Magment’s comprehensive solution tackles range anxiety, charging times, charging efficiency, and adoption rates, ushering in a cleaner and more sustainable future for transportation. The scalable technology not only represents a breakthrough but also paves the way for an environmentally friendly and convenient future in electric mobility, providing the necessary support for achieving ambitious EV adoption and electrification goals on a large scale.

What are the most innovative products marketed?

M.E: Magment’s products stand out for their innovative use of magnetizable concrete and asphalt, offering wireless charging solutions that seamlessly integrate into any infrastructure environment. This distinctive technology simplifies electric vehicle charging, eliminates the need for traditional plug-in stations, and reduces energy waste, all while adhering to regulatory standards, both stationary and dynamic. Magment’s cost-effectiveness, scalability, user convenience, and positive environmental impact make us a pioneering force in the electric vehicle charging infrastructure industry.

What estimations do you have for the beginning of 2024?

M.E: The dawn of 2024 heralds a transformative era marked by ambitious objectives, aligning with the ongoing discussions at COP28. A heightened commitment to global electrification and the widespread adoption of electric vehicles (EVs) sets the tone for the upcoming year.

In response to these evolving priorities, there will be a strategic reallocation of budgets. This will be coupled with the unveiling of pioneering standards in dynamic wireless power transfer (WPT). These advancements are poised to breathe life into numerous projects that were previously only topics of discussion. The collaboration among regulatory entities, governmental agencies, and vehicle manufacturers takes center stage, with active participation aimed at streamlining processes and overcoming barriers to facilitate the expansive integration of WPT technologies.

The momentum generated by these collective efforts underscores a shared commitment to realizing a sustainable and electrified future. As we embark on this journey into 2024, the synergy among stakeholders promises to propel us closer to a global paradigm shift in favour of cutting-edge WPT solutions.