Nuova H.S.S.C.’s odyssey began in the late 1800s in Peru, where the founder Giovanni Bet initiated “CUCHILLERIA BET”, laying the groundwork for Italy’s premier cutlery enterprise. Transitioning from Peru to Genoa, they’ve evolved into a pioneering consortium specializing in stainless steel, copper, and wooden kitchenware, renowned for melding traditional artisanship with contemporary innovation, serving the leisure boating, cruise, and hospitality sectors.

Easy Engineering: What are the main areas of activity of the company?

Our essence is crafting an extensive array of kitchen and tableware, focusing on the luxury boating and upscale hospitality domains. Our offerings range from bespoke cutlery sets to intricately designed kitchen utensils and cookware, reflecting a symphony of quality, functionality, and aesthetic excellence.

E.E: What’s the news about new products/services?

We’re thrilled to unveil the “BeSteel Collection,” celebrating the resilience of blue Steel, and the “POSATE DITUTTIDI Collection,” epitomizing elegance in cutlery design. Each line is a narrative of our relentless pursuit of excellence and innovation.

E.E: What are the ranges of products/services?

Our portfolio is a kaleidoscope of creativity: from the “DIAMONDTIN Collection,” showcasing copper cookware with a futuristic interior, to the “BEE WOOD Collection,” which brings the allure of Italian olive wood to your table. The “EXCALIBUR Collection” redefines non-stick cookware, merging eco-consciousness with durability.

E.E: What is the state of the market where you are currently active?

In a dynamic marketplace brimming with demand for premium and sustainable products, we stand at the forefront, catering to a discerning clientele that values the amalgamation of luxury with environmental stewardship in the boating and hospitality realms.

E.E: What can you tell us about market trends?

The zeitgeist is a gravitation towards eco-friendly and enduring materials, coupled with a burgeoning demand for bespoke and artisanal kitchenware. This paradigm shift underscores a collective yearning for personalized luxury and statement pieces that narrate a story.

E.E: What are the most innovative products/services marketed?

The “EXCALIBUR Collection” and “Cannelés de Bordeaux Molds” from the “DIAMONDTIN Collection” are emblematic of our innovative spirit, blending heritage with cutting-edge technology to offer culinary aficionados tools that elevate the gastronomic experience.

E.E: What estimations do you have for the beginning of 2024?

As we sail towards 2024, we envisage an era of burgeoning growth within the luxury kitchenware sphere, propelled by our unwavering commitment to innovation and sustainability. Our vision is to expand our global presence, continually crafting products that not only resonate with the evolving market dynamics but also redefine the paradigms of quality and design.

The Road Ahead:

Our journey is an ongoing narrative of transcending boundaries, where each product from Nuova H.S.S.C. Srl is a testament to our illustrious heritage, innovative prowess, and our solemn pledge towards sustainability and unparalleled quality. As we embrace the future, we invite you to partake in this voyage of discovery, where tradition and innovation converge to create not merely tools, but treasures that enrich your culinary escapades, leaving an indelible mark of the Italian legacy in homes across the globe.

NUOVA HSSC SRL – Feeeling Food

Via Serravalle 64

15066 Gavi (Al)