Viewline’s mission is simple, transparent, and crystal clear: they are building the future with innovative glass solutions. The company is pioneer in the field of glass systems and consider it an art to seamlessly blend the worlds inside and outside, ensuring optimal ease of use. Viewline’s goal is to make sure everyone can enjoy a beautiful view endlessly and feel maximally connected to the outdoors. With two unique systems currently in place, Viewline extends the outdoor living season even further!
Easy Engineering: What are the main areas of activity of the company?
We are dedicated to innovation on a daily basis. We design, manufacture, and distribute our glass solutions. Glass may seem like an everyday product, but it’s limitless to us. Additionally, we are continually seeking new dealers to bring our systems to the market for end customers to purchase.
E.E: What’s the latest on new products?
Our product development team is working at full throttle on a new development, which we will share more about later. Our most recent product is the retractable windscreen, our latest masterpiece that provides protection and privacy with a simple click, ideal for both individuals and the hospitality industry. On a warm day, it offers a breeze for cooling, and when it gets colder, the system retracts, allowing you to still enjoy the outdoors without feeling separated. It is available in all dimensions up to two meters and can be customised with various glass colors. Best of all, it requires no electricity.
E.E: What are the ranges of products?
Viewline focuses on two product lines. Our sliding and pivoting system transforms ordinary verandas and pergolas into beautiful garden rooms, preserving space and views. With individually sliding panels, outdoor spaces can be fully opened, forming a sleek, cohesive structure when closed. The retractable windscreen offers wind protection and privacy with one click without obstructing the view, making it an ideal choice for both home and the hospitality industry.
E.E: At what stage is the market where you are currently active?
As the outdoor living market grows, we aspire to lead with glass innovations. Instead of conventional glass systems, we continue to develop innovative and more flexible solutions. Our products practically sell themselves. Our principles include simplicity, excellent usability, flexibility, and visual appeal. We achieve this by experimenting, trying new things, and finding answers daily on how people can best enjoy outdoor living indoors.
E.E: What can you tell us about market trends?
Regarding trends, the windscreen is a fitting example: timeless design, the ability to control the wind with a single click, and customizable options for adding flower and plant accessories, making it a versatile and attractive addition to outdoor spaces. This aligns with the development we see in our industry: how to fully enjoy the outdoors with all possibilities at your fingertips. This also applies to our sliding and pivoting system. An important principle there was how to fully open a space without sacrificing functional space. Flexibility without compromising quality is our guiding principle. Our system gives users complete control over their outdoor space, meeting current market demands for something special, which is precisely what we deliver.
E.E: What are the most innovative products marketed?
We highlighted our windscreen earlier in this article, so let’s shine a spotlight on our sliding and pivoting system here. In a world where our end users want optimal freedom to connect with the outdoors, our sliding and pivoting system stands out with its individual panels, each equipped with a locking system, allowing all doors to operate independently. This means you have the choice of where to slide the panels, which panels to open, and which to keep closed. When closed, these individual panels still create an attractive unit with a door that can be closed on the side, ensuring your garden room is open or closed as you desire.
E.E: What estimations do you have for the rest of 2023?
For the remainder of 2023, we are focusing on the B2B market. We have already established valuable partnerships and are determined to find partners who see our products as a valuable addition to their offerings. As someone recently told us about the sliding and pivoting system: “This is what I receive a lot of demand for; it’s robust and attractive.” This has resulted in partnerships that leave us wanting more. With the right partners, we believe this year will be a tremendous success!